1. What are the most effective ways to promote a restaurant in Idaho?
1. The most effective ways to promote a restaurant in Idaho include leveraging local SEO strategies to ensure your restaurant appears in local online searches. This involves optimizing your website and online presence with location-specific keywords, maintaining updated business listings on platforms like Google My Business, Yelp, and TripAdvisor, and actively engaging with customer reviews and comments to boost visibility and credibility.
2. Utilizing social media platforms such as Instagram, Facebook, and Twitter to showcase visually appealing photos of your dishes, share promotions and specials, and interact with your followers can also be highly effective in promoting your restaurant in Idaho. Engaging with local food bloggers and influencers can help increase your restaurant’s visibility among their followers and attract new customers.
3. Partnering with local businesses, hotels, and attractions to offer special packages or discounts can help drive traffic to your restaurant. Hosting events, such as themed nights, live music performances, or community fundraisers, can create buzz and attract both locals and tourists. Additionally, offering loyalty programs and incentivizing customer referrals can help retain existing customers and attract new ones.
4. Finally, traditional marketing methods like distributing flyers, advertising in local newspapers or magazines, and participating in food festivals or community events can also be effective in promoting your restaurant in Idaho. Collaborating with local food delivery services or food apps can help reach a broader audience and increase customer convenience. By combining a mix of these strategies and consistently monitoring and adjusting your marketing efforts, you can effectively promote your restaurant in Idaho and drive success.
2. How can local partnerships help boost a restaurant’s marketing efforts in Idaho?
Local partnerships can be incredibly beneficial in boosting a restaurant’s marketing efforts in Idaho. Here are a few ways how:
1. Cross-promotion: Partnering with other local businesses, such as breweries, wineries, or local attractions, allows for cross-promotion opportunities. This could include sharing each other’s social media posts, offering joint promotions or discounts, or hosting collaborative events.
2. Community involvement: Partnering with local organizations or charities can help raise awareness for your restaurant while also giving back to the community. This could involve sponsoring local events, participating in fundraisers, or hosting charity nights where a percentage of proceeds go towards a specific cause.
3. Local influencer collaborations: Collaborating with local influencers or bloggers can help increase visibility and reach new audiences. By inviting them to dine at your restaurant and share their experience on social media, you can tap into their followers and potential customers.
4. Co-branded merchandise: Partnering with local artists or designers to create co-branded merchandise, such as t-shirts, mugs, or hats, can be a great way to promote your restaurant while also supporting local talent.
Overall, forming strategic partnerships with other local businesses and organizations can significantly enhance your restaurant’s marketing efforts in Idaho by expanding your reach, building credibility within the community, and creating unique experiences for your customers.
3. What role does social media play in restaurant promotion in Idaho?
Social media plays a crucial role in restaurant promotion in Idaho, just as it does in any other location. Here are several ways in which social media specifically impacts restaurant promotion in Idaho:
1. Brand Awareness: Social media platforms allow restaurants in Idaho to increase their brand visibility among locals and potential visitors. By regularly sharing engaging content, showcasing their menu items, and highlighting their unique offerings, restaurants can attract attention and build a loyal following.
2. Promotions and Deals: Social media provides a cost-effective way for restaurants to promote special offers, discounts, and promotions to the local audience in Idaho. By running targeted ads or creating buzz around limited-time deals, restaurants can drive foot traffic and increase sales.
3. Engagement and Feedback: Social media enables restaurants in Idaho to engage directly with their customers, respond to feedback, and gather insights about their preferences. By actively interacting with their followers, restaurants can build relationships, address any concerns promptly, and showcase their commitment to customer satisfaction.
Overall, social media serves as a powerful tool for restaurant promotion in Idaho by providing a platform for visibility, promotion, customer engagement, and feedback gathering. By leveraging these channels effectively, restaurants can enhance their presence, attract new customers, and ultimately boost their business performance in the competitive Idaho dining scene.
4. What are the key Idaho-specific trends in restaurant marketing?
1. Local Sourcing: Idaho consumers are increasingly seeking locally sourced and sustainable ingredients in their dining experiences. Restaurants that emphasize their partnerships with local farmers and suppliers can capitalize on this trend by showcasing the freshness and quality of their ingredients.
2. Unique Idaho Flavors: Restaurants in Idaho can attract customers by incorporating local flavors and ingredients unique to the region into their menu offerings. Highlighting traditional Idaho dishes like finger steaks, huckleberries, or Idaho trout can set a restaurant apart and appeal to diners looking for an authentic Idaho culinary experience.
3. Outdoor Dining and Recreation Tie-Ins: Idaho’s natural beauty and outdoor recreational opportunities present a unique marketing angle for restaurants in the state. Establishments can promote their outdoor dining areas, patio seating, or proximity to popular hiking, skiing, or fishing destinations to attract customers looking to combine their dining experience with outdoor activities.
4. Community Engagement: Engaging with the local community is crucial for restaurant marketing in Idaho. Participating in local events, partnering with community organizations, and supporting local causes can help restaurants build a loyal customer base and establish themselves as valued members of the community. Additionally, leveraging social media platforms to connect with Idaho residents and promote special events or menu offerings can also be an effective marketing strategy in the state.
5. How can restaurants leverage local events for marketing purposes in Idaho?
Restaurants in Idaho can effectively leverage local events for marketing purposes in several ways:
1. Sponsorship Opportunities: Partnering with local events as a sponsor can provide restaurants with increased visibility and exposure to event attendees. This can include having a presence at the event with a booth or signage, as well as potential opportunities for product placement or sampling.
2. Collaborations with Event Organizers: Building relationships with event organizers can lead to joint marketing efforts, such as cross-promotions or co-hosted contests or giveaways. Restaurants can also offer catering services for the event or special promotions for attendees.
3. Special Event Menus or Promotions: Restaurants can create special menus or promotions specifically tied to the local event, catering to attendees looking for a unique dining experience. This can help drive traffic to the restaurant and encourage repeat visits.
4. Social Media Engagement: Utilizing social media platforms to promote the restaurant’s involvement in the local event can help generate buzz and attract patrons. Restaurants can create event-specific hashtags, run social media contests, or share behind-the-scenes content to engage with their audience.
5. Community Engagement: Participating in local events allows restaurants to connect with the community and showcase their brand values. By supporting and engaging with local events, restaurants can build a loyal customer base and enhance their reputation within the community.
6. What marketing strategies work best for restaurants targeting Idaho tourists?
1. Utilize digital marketing channels such as social media and search engine optimization to reach Idaho tourists who are actively researching dining options online.
2. Collaborate with local tourism boards and travel agencies to promote your restaurant as a must-visit destination for tourists visiting Idaho.
3. Offer special promotions or discounts targeted specifically at tourists, such as meal deals or happy hour specials during peak tourist seasons.
4. Implement a targeted advertising campaign on platforms like Google Ads or TripAdvisor to reach tourists searching for dining options in Idaho.
5. Enhance your online presence by regularly updating your website with tourist-friendly content, such as visitor guides, local attractions, and testimonials from past tourists.
6. Utilize geotagging on social media platforms to attract tourists who are in close proximity to your restaurant and showcase the unique dining experience you offer.
7. How important is online reputation management for Idaho restaurants?
Online reputation management is extremely important for Idaho restaurants for several reasons.
1. Consumers today heavily rely on online reviews and ratings to make their dining decisions. A positive online reputation can significantly impact a restaurant’s success by attracting new customers and encouraging repeat business.
2. Negative reviews or lack of online presence can deter potential customers and harm the restaurant’s credibility.
3. Managing online reputation involves actively monitoring and responding to reviews on platforms like Google, Yelp, and social media. Promptly addressing negative feedback and showcasing positive reviews can help mitigate damage and improve the overall perception of the restaurant.
4. An effective online reputation management strategy can also help in gaining insights into customer preferences and areas of improvement, leading to better customer satisfaction and loyalty.
In conclusion, online reputation management is crucial for Idaho restaurants to enhance visibility, build trust, and ultimately drive business growth.
8. What are the legal considerations for restaurant marketing in Idaho?
In Idaho, there are several legal considerations that restaurants need to take into account when marketing their business:
1. Alcohol Advertising: Idaho has strict regulations on the advertising of alcoholic beverages. Restaurants need to ensure compliance with the state’s laws regarding the promotion of alcohol, including restrictions on targeting minors and false advertising.
2. Health Claims: Restaurants must be cautious when making health-related claims about their food or beverages. Misleading or false health claims can result in legal implications, so it is essential to ensure that all marketing messages are accurate and supported by evidence.
3. Allergen Information: Idaho, like many states, has regulations concerning the disclosure of allergen information in food products. Restaurants must accurately communicate allergen information in their marketing materials to avoid any potential legal issues.
4. Truth in Advertising: Restaurants must adhere to truth in advertising laws in Idaho, which prohibit deceptive or misleading marketing practices. All marketing materials must be truthful and not make false claims about the restaurant, its products, or its services.
5. Data Privacy: With the increase in digital marketing, restaurants must also consider data privacy laws when collecting customer information for marketing purposes. Compliance with data protection laws is crucial to avoid legal ramifications.
It is advisable for restaurants in Idaho to consult with legal counsel or regulatory experts to ensure that their marketing strategies comply with all applicable laws and regulations in the state.
9. How can restaurants in Idaho effectively utilize influencer marketing?
Restaurants in Idaho can effectively utilize influencer marketing to increase their visibility and attract more customers by following these strategies:
1. Identify Relevant Influencers: Research and identify influencers in Idaho who have a significant following and credibility within the local food or lifestyle niche.
2. Establish Partnerships: Reach out to selected influencers and propose collaboration opportunities such as sponsored posts, reviews, or event partnerships.
3. Offer Compelling Experiences: Provide influencers with unique dining experiences, special tastings, or behind-the-scenes access to create engaging and authentic content.
4. Encourage User-Generated Content: Encourage influencers to create user-generated content that showcases the restaurant’s ambiance, menu items, and overall dining experience.
5. Leverage Social Media Platforms: Utilize popular social media platforms like Instagram, Facebook, and TikTok to amplify influencer-generated content and reach a wider audience.
6. Monitor and Measure Results: Track key performance metrics such as engagement, reach, and conversion rates to evaluate the effectiveness of the influencer marketing campaign.
7. Engage with Followers: Respond to comments, messages, and reviews generated by influencer posts to cultivate a positive relationship with potential customers.
8. Incorporate Local Influencers: Collaborate with influencers who have a local following in Idaho to appeal to residents and drive foot traffic to the restaurant.
9. Continuously Evaluate and Adjust: Stay adaptable and monitor trends in influencer marketing to refine strategies and ensure long-term success in leveraging influencer partnerships for restaurant promotion in Idaho.
10. What are some innovative promotional ideas for restaurants in Idaho?
1. Collaborate with Local Influencers: Partnering with popular social media influencers in Idaho can help generate buzz and increase visibility for your restaurant. Influencers can create engaging content showcasing your menu items and dining experience, reaching a wider audience and attracting new customers.
2. Special Themed Events: Hosting themed events such as “Farm-to-Table Dinners”, “Boise Beer Week Specials”, or “Idaho Potato Festival” can create excitement and intrigue among customers. These events can highlight local produce or cuisine unique to Idaho, creating a memorable experience for diners and encouraging repeat visits.
3. Take Advantage of Local Produce: Emphasize the use of locally sourced ingredients in your menu and marketing materials. Highlighting dishes made with Idaho’s famous potatoes, huckleberries, trout, or other regional specialties can appeal to customers seeking authentic local flavors.
4. Loyalty Programs: Implement a loyalty program to reward repeat customers and encourage customer retention. Offer incentives such as discounts, free appetizers, or exclusive access to special promotions for members of the loyalty program.
5. Online Contests and Giveaways: Engage with your online audience by hosting contests or giveaways on social media platforms. Encourage customers to participate by sharing their favorite menu items or dining experiences, offering a chance to win free meals or gift cards to your restaurant.
6. Collaborate with Local Businesses: Partner with other businesses in the area to cross-promote each other’s services. For example, team up with a nearby winery for wine pairing dinners, or collaborate with a local brewery to offer beer and food pairing events.
7. Charity Events: Host charity events or fundraisers to give back to the community while promoting your restaurant. Donate a percentage of sales from a specific menu item or host a charity dinner where proceeds go towards a local cause, showcasing your restaurant’s commitment to social responsibility.
8. Outdoor Dining Experiences: Take advantage of Idaho’s natural beauty by offering unique outdoor dining experiences. Set up a pop-up picnic area, host a BBQ event, or create a cozy outdoor seating area with heaters and blankets for colder months.
9. Seasonal Promotions: Tailor your promotions to coincide with seasonal events or holidays in Idaho. Offer special menus for holidays like Idaho Day or Potato Day, or create promotions around local festivals and events to attract customers looking for a unique dining experience.
10. Virtual Cooking Classes: Offer virtual cooking classes where customers can learn how to prepare signature dishes from your restaurant at home. Provide ingredient kits for purchase or offer the classes for free as a way to engage with customers and showcase your culinary expertise.
11. How can restaurants in Idaho create successful email marketing campaigns?
Restaurants in Idaho can create successful email marketing campaigns by following these steps:
1. Build and segment a targeted email list: Start by collecting email addresses through in-store sign-ups, website opt-ins, and social media promotions. Segment your list based on customer preferences, demographics, and past dining habits to send personalized content.
2. Choose a reliable email marketing platform: Select an email service provider that offers customizable templates, scheduling features, and analytics to track campaign performance.
3. Craft engaging content: Create attention-grabbing subject lines, compelling copy, and mouth-watering visuals to entice recipients to open your emails.
4. Promote special offers and promotions: Use email marketing to showcase limited-time deals, discounts, and promotions to drive foot traffic and boost sales.
5. Share valuable and relevant information: Provide helpful tips, industry news, and behind-the-scenes insights to engage subscribers and establish your restaurant as an authority in the local dining scene.
6. Optimize for mobile: Ensure your emails are mobile-responsive to cater to on-the-go customers who may be viewing your promotions on their smartphones or tablets.
7. A/B test campaigns: Experiment with different subject lines, content formats, and call-to-action buttons to determine what resonates best with your audience and drives the highest engagement rates.
8. Monitor and analyze results: Track key metrics such as open rates, click-through rates, and conversion rates to evaluate the effectiveness of your campaigns and make data-driven decisions for future email marketing efforts.
12. What are the benefits of using geo-targeted ads for Idaho restaurant promotion?
Using geo-targeted ads for Idaho restaurant promotion provides several benefits:
1. Targeted Audience Reach: Geo-targeted ads allow restaurants to specifically target customers in Idaho, ensuring that their promotions reach individuals who are more likely to visit their establishment.
2. Cost-Effectiveness: By only targeting customers within a specific geographic area, restaurants can optimize their advertising budget and avoid spending money on customers who are unlikely to dine at their restaurant.
3. Increased Foot Traffic: Geo-targeted ads can help drive more foot traffic to the restaurant by reaching potential customers who are in close proximity to the location.
4. Improved Engagement: Since geo-targeted ads are highly relevant to the target audience in Idaho, they are more likely to capture the attention of potential customers and drive higher levels of engagement.
5. Data Analysis: Geo-targeted ads provide valuable data insights that can be used to track the effectiveness of the promotions and make informed decisions for future marketing campaigns.
Overall, utilizing geo-targeted ads for Idaho restaurant promotion can result in a more tailored and effective marketing strategy that can help drive customer acquisition and retention in the local market.
13. How can restaurants in Idaho optimize their Google My Business profiles for marketing?
Restaurants in Idaho can optimize their Google My Business profiles to enhance their marketing efforts in several ways:
1. Claim and Verify Your Profile: The first step is to claim and verify your restaurant’s Google My Business profile to ensure that you have control over the information displayed.
2. Complete Your Profile: Fill out all relevant information such as your restaurant’s name, address, phone number, website, hours of operation, and menu. Be sure to include high-quality images of your dishes and the interior of your restaurant to attract potential customers.
3. Encourage Reviews: Encourage satisfied customers to leave positive reviews on your Google My Business profile. Respond promptly and professionally to all reviews, whether positive or negative, to show that you value customer feedback.
4. Utilize Posts: Take advantage of the “Posts” feature on Google My Business to showcase promotions, events, special dishes, and other news about your restaurant. Posts expire after seven days, so be sure to regularly update them to keep customers engaged.
5. Use Keywords: Incorporate relevant keywords related to your restaurant, cuisine, location, and specialty dishes in your profile to improve your visibility in local search results.
6. Monitor Insights: Keep track of the insights provided by Google My Business to see how customers are finding and interacting with your profile. Use this data to make informed decisions about your marketing strategies.
7. Enable Online Ordering: If your restaurant offers online ordering or delivery services, make sure to enable this feature on your Google My Business profile to make it convenient for customers to place orders.
By following these optimization strategies, restaurants in Idaho can effectively leverage their Google My Business profiles to attract more customers and drive traffic to their establishments.
14. What role does customer feedback play in shaping restaurant marketing strategies in Idaho?
Customer feedback plays a crucial role in shaping restaurant marketing strategies in Idaho. Here are several key points to consider:
1. Identifying strengths and weaknesses: Customer feedback allows restaurants to understand what they are doing well and areas that need improvement. This information can help in refining marketing strategies to highlight strengths and address weaknesses.
2. Understanding preferences: Feedback provides insight into customer preferences, such as favorite dishes, preferred dining atmosphere, or desired promotions. Restaurants can use this information to tailor their marketing efforts to better meet the needs and wants of their target audience.
3. Improving customer experience: By listening to feedback, restaurants can make necessary adjustments to enhance the overall customer experience. This could involve improving service, updating menu offerings, or enhancing the ambiance of the restaurant, all of which can be reflected in marketing campaigns.
4. Building loyalty: Responding to customer feedback shows that the restaurant values its customers’ opinions and is dedicated to providing a positive experience. This can help build customer loyalty and encourage repeat business through targeted marketing efforts.
In conclusion, customer feedback is invaluable in guiding restaurant marketing strategies in Idaho by providing insights into strengths and weaknesses, understanding preferences, improving the customer experience, and building loyalty. By actively listening to feedback and incorporating it into marketing plans, restaurants can better connect with their target audience and drive success in a competitive market.
15. How can restaurants in Idaho utilize local food bloggers for promotion?
Restaurants in Idaho can effectively utilize local food bloggers for promotion by following these key strategies:
1. Build relationships with local food bloggers: Reach out to local food bloggers in Idaho and establish a relationship with them. Attend their events, comment on their posts, and engage with their content to start building a connection.
2. Offer blogger partnerships: Collaborate with local food bloggers by offering them complimentary meals or exclusive tastings in exchange for reviews or features on their blogs. This can help generate buzz and exposure for your restaurant.
3. Host blogger events: Organize special events or tastings specifically for local food bloggers to showcase your menu and unique offerings. This can create a memorable experience for the bloggers and encourage them to write about their experience at your restaurant.
4. Create shareable content: Provide bloggers with high-quality images, videos, or exclusive information about your restaurant that they can use to create engaging content for their audience.
5. Utilize social media influencers: Identify local social media influencers who have a strong following in Idaho and partner with them to promote your restaurant. Their recommendations can help drive traffic and increase visibility for your establishment among their followers.
By leveraging the influence and reach of local food bloggers, restaurants in Idaho can effectively promote their offerings and attract new customers to their establishments.
16. What are the best practices for SEO in restaurant marketing in Idaho?
1. Conduct keyword research specific to Idaho: When optimizing your restaurant’s website for search engines, it’s crucial to identify relevant keywords that are commonly used by individuals searching for dining options in Idaho. Consider incorporating long-tail keywords that include specific locations or cuisine types to attract targeted local traffic.
2. Utilize local SEO tactics: Make sure your restaurant is listed on popular online directories and platforms such as Google My Business, Yelp, and TripAdvisor. Optimize your listings with accurate and up-to-date information, including your address, phone number, hours of operation, and menu details. Encourage customers to leave reviews, as positive ratings can boost your restaurant’s visibility in local search results.
3. Create engaging, keyword-optimized content: Develop high-quality content for your website that showcases your restaurant’s unique offerings, such as menu highlights, chef profiles, and upcoming events. Incorporate your identified keywords naturally throughout your content to improve search engine rankings.
4. Implement on-page SEO tactics: Ensure your website is optimized for search engines by using proper meta tags, headings, and alt text for images. Improve site speed and mobile responsiveness to enhance the user experience, as these factors can impact your restaurant’s search engine rankings.
5. Leverage social media: Engage with your audience on social media platforms like Facebook, Instagram, and Twitter to increase brand visibility and drive traffic to your website. Share mouth-watering photos of your dishes, promote special promotions, and interact with followers to boost your restaurant’s online presence.
17. How can restaurants in Idaho effectively target specific customer demographics?
Restaurants in Idaho can effectively target specific customer demographics by following these strategies:
1. Conduct Market Research: Understand the demographic makeup of Idaho’s population to identify target customer groups based on factors such as age, income, lifestyle, and preferences.
2. Utilize Social Media: Use platforms like Facebook, Instagram, and Twitter to target specific demographics through tailored advertising campaigns and engaging content that resonates with their interests.
3. Partner with Local Influencers: Collaborate with influencers or bloggers in Idaho who have a following among the desired demographic group to promote your restaurant and reach a wider audience.
4. Offer Tailored Promotions: Create special offers, discounts, or themed nights that cater to the preferences of the targeted demographics, such as student discounts, family meal deals, or happy hour promotions.
5. Participate in Community Events: Sponsor or participate in local events, festivals, or fundraisers that attract the specific demographics you want to reach, providing exposure for your restaurant.
By implementing these strategies, restaurants in Idaho can effectively target specific customer demographics and increase their visibility and appeal among their desired audience.
18. What are the unique challenges of restaurant promotion in Idaho?
There are several unique challenges of restaurant promotion in Idaho that restaurant owners and marketers need to consider:
1. Limited Population Density: Idaho is a largely rural state with a lower population density compared to urban areas. This can make it challenging to reach a large audience for restaurant promotions, as the potential customer base is smaller.
2. Seasonal Tourism: Idaho is known for its outdoor attractions and seasonal tourism, especially during the summer months. Restaurant owners may face fluctuations in business due to the influx of tourists during peak seasons, which can impact the effectiveness of promotions.
3. Local Competition: Despite its rural nature, Idaho has a diverse culinary scene with a range of dining options. Restaurant promotion efforts need to stand out and differentiate themselves from the competition to attract customers.
4. Limited Advertising Channels: In some parts of Idaho, there may be limited options for advertising such as local publications or community boards. This can make it challenging for restaurant owners to promote their establishments effectively.
5. Embracing Local Culture: Idahoans often appreciate local and sustainable food options. Restaurants that focus on using locally sourced ingredients or highlighting Idaho’s culinary heritage may be more successful in their promotional efforts.
19. How can restaurants in Idaho create compelling visual content for marketing purposes?
Restaurants in Idaho can create compelling visual content for marketing purposes by:
1. Showcasing the local food and drink offerings: Highlighting the unique local ingredients and dishes that Idaho has to offer can attract both residents and tourists.
2. Utilizing high-quality photography and videography: Professional images and videos of the restaurant’s interior, dishes, and drinks can enhance the visual appeal of marketing materials.
3. Incorporating user-generated content: Encouraging customers to share their dining experiences on social media platforms with a branded hashtag can provide authentic visual content for marketing purposes.
4. Collaborating with local influencers and food bloggers: Partnering with influencers who have a significant following can expand the restaurant’s reach and generate engaging visual content.
5. Creating visually appealing menus and promotional materials: Designing visually striking menus, flyers, and social media posts can capture the attention of potential customers and entice them to visit the restaurant.
By implementing these strategies, restaurants in Idaho can effectively create compelling visual content for marketing purposes and attract a wider audience to their establishments.
20. What are the most cost-effective marketing tactics for Idaho restaurants?
1. Social media marketing is one of the most cost-effective tactics for Idaho restaurants. Utilizing platforms like Facebook, Instagram, and Twitter allows restaurants to connect with their audience for free or at a low cost. Engaging followers with visually appealing posts, promotions, and behind-the-scenes content can help build a loyal customer base and drive traffic to the restaurant.
2. Collaborating with local influencers or bloggers is another cost-effective strategy for restaurants in Idaho. Partnering with influencers who have a following in the area can help restaurants reach a larger audience and generate buzz about their business without the need for a large advertising budget.
3. Implementing email marketing campaigns is also a cost-effective way to promote restaurants in Idaho. Building an email list of customers and sending out targeted campaigns with special promotions, event announcements, or new menu items can help drive repeat business and keep customers engaged with the restaurant.
4. Participating in local events or community partnerships can be a cost-effective way for Idaho restaurants to increase brand visibility. Sponsoring local events, hosting pop-up dinners, or collaborating with other businesses in the area can help restaurants reach new customers and strengthen their presence in the community.
Overall, a combination of social media marketing, influencer partnerships, email campaigns, and community engagement can be highly effective and budget-friendly marketing tactics for restaurants in Idaho.
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